House of Cables
Life and Work of a 21st Century Executive
Animal with big ears

Listening to the crowd

I told Peter Change that Sam McCable would be a strong ally for this initiative: he is both an avid user of digital social tools and he really wants to make them widely available so that the whole company can benefit.

Peter and I think that it would be cool to hear other colleagues as they may have relevant experiences to share, from other organisations and personal ones. However, John McChief and Louise McGeek, Peter’s manager, do not like the idea. It is as if they consider asking for suggestions as a show of lack of knowledge.

Enterprise social tools can help digital leaders but they also require good digital leadership to produce results. Attend Social Now Europe 2019 (Lisbon, Portugal - 6 & 7 June) to see how it is done.

John McChief (CEO) Peter Change Sam McCable Louise McGeek digital transformation